Month: May 2016

It is time for you to have a vision

If you thought the title meant this article was about going out to find your spirit animal, you’re partially right. I think my spirit animal is a red fox, only because they seem to follow me around every time I’m on the trail. But alas, this is not that kind of article. No, the vision...

/ May 30, 2016

Be a Race Promoter, not a race director

All race promoters are race directors, but not all race directors are race promoters. Why is that? Because as the race promoter, you are the founder of your racing company, the overall creative strategist of each race, and responsible for the leadership and future direction of your business. And what is YOUR business? Why, it’s...

/ May 24, 2016

What I wish I knew before I built my first race

When you decide to build your first race, you discover just how alone you are. Unlike fixing a car, writing software, or getting tips on how to beat just about any video game, there is very little on proper race building. Sure, there are a few blog posts out there that give you the highlights,...

/ May 24, 2016

Race profits are evil, and other money myths

Do you want to see something funny? Want to see a race promoter look really uncomfortable? Ask them about profit. Better yet, ask them if they are making a profit, or if they think that generating a profit is a measure of their success. Heck, ask them if their last race made any money. It’s...

/ May 16, 2016

Building a race course starts with a walk

This may seem elementary, but the major event in course design is to physically walk the thing. Race course design is just as much a physical job as it is mental. And that means getting out into the wild and seeing things with your own two eyes. Miles of walking is kind of tough if...

/ May 15, 2016

The #1 reason volunteers can ruin your race

What is a volunteer? More importantly, what is a volunteer in the context of helping you run your race on race day? To answer that, consider this scenario. Your racer is about to race your race. The racer requests some course information. So they find the first person they see and ask them for that...

/ May 9, 2016