Kyle started Reckoneer as a simple blog idea focused on writing about the mechanics of off-road and endurance sports. He has not created a hit podcast "Merchants of Dirt" and demystified outdoor race promotion with over 20 years of endurance and outdoor industry business knowledge. Become a member of the not-so-secret guild of race promoters as you join Kyle in building races that actually makes money. Anyone can become a race promoter, and Kyle can show you how!