Category: Plan

Know what will sell, explore marketable concepts, and develop a strategy to guide you.

Race profits are evil, and other money myths

Do you want to see something funny? Want to see a race promoter look really uncomfortable? Ask them about profit. Better yet, ask them if they are making a profit, or if they think that generating a profit is a measure of their success. Heck, ask them if their last race made any money. It’s...

/ May 16, 2016

Anatomy of an adventure race

Last week saw the return of EX2 Adventures VentureQuest 9-Hour Adventure Race at Fountainhead Regional Park, Fairfax Station, VA on September 29th, 2013. As far as adventure races go, this is one of the more enjoyable courses considering the mix of orienteering, intense mountain bike trails, and fantastic canoeing along the calm Occoquan River. Reckoneer’s...

/ October 4, 2013