Share your plan with the real world by showing it to potential customers, generating interest, and measuring its acceptance
Category: Promote
How to recruit enough volunteers before race day
How do you get enough volunteers to show up to your race? This is the age old question that every single race promoter asks. Why is it an age old question? Because most race promoters suck at it! And those that don’t suck at it, rarely like to tell others how they get their volunteers...
Become a women-friendly race promoter
Are there less women than men on the trails these days? Has it always been that way? If you’re a mountain bike racer, you might say, “yes”. If you’re a trail runner, you might say, “no”. If you’re an outdoor or off-road race promoter, you might be asking a completely different questions like, “where are...
Why a good race name gives you an advantage
What does it take to produce a user experience that tests a mountain bike riders brains and brawn? The first step you need to consider are the core elements involved in the creation of your mountain bike race. They include a bit of creativity, basic event management skills, some planning, a few supplies, a map,...
How contact lists can impact racer turn out
Every time you make a connection with your racers, from pre-registering for your events, to registering for your event on race day, you need to get their contact information.
How to sell out your race
So there you are. A race promoter looking to launch your first off-road race. Maybe you started off as an off-road racer yourself but noticed that not too many people were creating the type of races you would like to race in. Or maybe you’re just interested in bringing off-road racing to your community but...
How not to suffer pre-registration woes
The day of your race is fast approaching. You’ve convinced the park to grant you a special use permit just under the wire. Some last minute sponsors have provided you with the resources to purchase those pesky awards you have yet to buy. You even found a way to get the local trail club to...
