Tag: awards

The right balance between registration and podium prizes

The more chances you give your racers to stand on the podium, the more likely they are to come to your race and come back to your race.

/ October 19, 2018

Gain customers for life by turning your awards ceremony into a party

Do you remember your last awards ceremony? Many off-road race awards ceremonies go something like this: The promoter posts the results of your race after enough folks have finished. About 30-minutes later, they ask everyone to gather around the podium. They then call up racers by category, hand out medals, then take the podium picture....

/ October 3, 2016

Stop worrying about things racers don’t care about

Race promoters spend a ton of time worrying about what racers will care about. However, when you put enough races under your belt, you discover something very unexpected. Racers don’t care about everything. What do you mean racers don’t care about everything? It’s true! The list of things is quite surprising. What you think racers...

/ September 19, 2016

7 venue areas that ever race needs

Venue layouts are important to the success of your event. Not only do you need to have all the necessary areas in place to effectively direct your race, but you will need to make sure your customer flow makes sense, and everyone knows where to go. The goal is to make sure everyone knows where...

/ June 10, 2016