Tag: goals

Take your race goals and turn them into SMART goals

Setting goals are extremely important to keeping your race promotion business focused on what needs to accomplish throughout the year.

/ December 28, 2017

I don’t care what you think about my race, and other coping skills

Everyone feels vulnerable when it comes to producing races they care about. Race promotion is just as much art as managing process. When you create art, you do it in a way that you don’t always feel is correct. Sometimes what we do as race promoters is a guess. The first race promoter that put...

/ February 20, 2017

7 venue areas that ever race needs

Venue layouts are important to the success of your event. Not only do you need to have all the necessary areas in place to effectively direct your race, but you will need to make sure your customer flow makes sense, and everyone knows where to go. The goal is to make sure everyone knows where...

/ June 10, 2016