Tag: race promotion

Build your volume racing business with encores and playoffs

Do you have a strategy to improve your sales volume? No, this has nothing to do with how loud your events are during registration. CenturyLink Field — the home field for the Seattle Seahawks — already has that record. No, this volume has to do with the number of races you need to produce a...

/ December 12, 2016

The 5 productivity tools every race promoter needs to use

Every profession has tools, and race promotion is no different. Clipboards, stopwatches, and paper sheets are the hallmarks of a race promoter’s trade. Same goes for race planning. Race promoters exclusively use spreadsheets to plan, manage, and direct their races. First, they build their spreadsheets on their computers. Then they print their spreadsheets for their...

/ November 20, 2016

Reckoneer launches the Merchants of Dirt Podcast

Introducing the Merchants of Dirt Podcast, hosted by me: professional Reckoneer and race promoter, Kyle M. Bondo! Get all the insider’s guide to practical recreational engineering you’ve come to expect from Reckoneer.com, this time as a podcast you can take with you! Why a podcast? #1 — My Take on Reckoneer Topics First, I provide...

/ October 31, 2016

Using timing as your essential tool for race day arbitration

One of your core race day services is timing. There is no race if the race promoter does not present a way for people to win. This makes timing the method to which you ultimately decide who won, and who lost. It is your essential tool in race day arbitration. This makes you, as the...

/ June 25, 2016

Build your first race promotion roadmap

The anatomy of a roadmap consists of two basic things: a start and a finish. The in-between of a roadmap can include as much or as little detail as you want. If you haven’t read “You start with a roadmap“, then go do that now, then come on back. I’ll wait! You back yet? What...

/ June 25, 2016

It is time for you to have a vision

If you thought the title meant this article was about going out to find your spirit animal, you’re partially right. I think my spirit animal is a red fox, only because they seem to follow me around every time I’m on the trail. But alas, this is not that kind of article. No, the vision...

/ May 30, 2016