Tag: racing business
50 Lessons Learned from Being a Race Director
Discover the 50 lessons that went into my repeatable roadmap process that I now use to build better races the same way each time.
Three Reasons to get into Off-Road Racing
Are you willing to meet the need for Americans to go outside by rising up and jumping into the billion-dollar outdoor industry?
Why you should Always Be Racing
Learn how you can use the Always Be Racing (ABR) growth model to maintain your sales volume enough to make racing your full-time gig.
Are your competitors fighters or nappers?
When it comes to racing, many of your competitors don’t change their strategies all that often, making their business naps your business advantage.
Are you overlooking the demand for trail races?
Most race promoters can agree that trail races are the easiest way to get into off-road racing. They can be as simple as a chalk-drawn starting line and a stopwatch timed finish, to as complex as wave starts and chip timing. However, if you’re looking to get into off-road racing, the trail race is the...
How to think like a Race Director
Jim Harman, owner and operator of EX2 Adventures, is one of the top off-road endurance sports companies in the Mid-Atlantic region. Producing an average of 21 events a year with a draw of over 5,000 competitors a season, his company has established itself as the industry leader in the Washington DC area since its founding...