Tag: racing

Getting the trail out of your head

Reckoneer provides you with more race direction education then you need to build your own outdoor events empire. But YOU still have to build it!

/ November 15, 2018

Spectator Friendly Race Formats

Consider how creating spectator friendly events could create new customers while the untapped benefits of having an excited crowd could help your bottom line.

/ April 27, 2018

Are your competitors fighters or nappers?

When it comes to racing, many of your competitors don’t change their strategies all that often, making their business naps your business advantage.

/ May 28, 2017

Principles of a profitable race

Once you figured out how to start small, stay simple, and show value, these core principles should become the foundation of every race you build.

/ May 15, 2017

Why race location is more important than the race itself

The inventor of McDonald’s, Ray Kroc, had a very unique view of venue. He once said that the secret to success was not how you made the burger, or the people who serve the food — although those are important factors. In fact, Mr. Kroc would say that he wasn’t in the hamburger business at...

/ March 21, 2017

Principles of the No Snow Biathlon

What the heck is No-Snow Biathlon? To understand the No Snow Biathlon, you need to first know what a biathlon is. The biathlon is a winter sport that combines cross-country skiing and precision rifle shooting. Competitors race for miles around a trail system whose total distance is divided into either two or four shooting rounds....

/ February 5, 2017