Tag: venue design

Why race location is more important than the race itself

The inventor of McDonald’s, Ray Kroc, had a very unique view of venue. He once said that the secret to success was not how you made the burger, or the people who serve the food — although those are important factors. In fact, Mr. Kroc would say that he wasn’t in the hamburger business at...

/ March 21, 2017

7 venue areas that ever race needs

Venue layouts are important to the success of your event. Not only do you need to have all the necessary areas in place to effectively direct your race, but you will need to make sure your customer flow makes sense, and everyone knows where to go. The goal is to make sure everyone knows where...

/ June 10, 2016

Check your venue before race day, or else

On race day, you need to have your race venue set up at least 1-hour before anyone is due to arrive. If you have a lot of gear to set up, then you need to arrive even earlier — maybe even 3-hours earlier — but certainly before your registration is due to open. And that...

/ June 9, 2016