Tag: care

5 Problems that will cost you customers on race day

There are certain things your customers really care about. If you get them wrong, there is no forgiveness; only the roar of angry of racers, and the threat of torches and pitchforks for screwing them up. Ok, maybe not real torches and pitchforks. But you can easily translate that image into races stating that they...

/ September 26, 2016

Stop worrying about things racers don’t care about

Race promoters spend a ton of time worrying about what racers will care about. However, when you put enough races under your belt, you discover something very unexpected. Racers don’t care about everything. What do you mean racers don’t care about everything? It’s true! The list of things is quite surprising. What you think racers...

/ September 19, 2016